The State of Play: Global Performance Dashboard for PlayStation

Overview

The State of Play: PlayStation Performance Dashboard
A cinematic, four-page data story designed to visualize PlayStation’s ecosystem health — from player engagement and exclusive titles to subscription growth and global expansion.

Objective: Transform complex analytics into an immersive, executive-level storytelling experience that feels true to PlayStation’s brand.

The Challenge

PlayStation’s ecosystem spans millions of players, global regions, and revenue streams.

The challenge was to bring clarity and emotion to performance data — creating a dashboard that not only informs but inspires.

Key Goal: Design visuals that blend corporate analytics with the artistry of the PlayStation brand.

The Approach

Break this into four short subsections (mirroring your dashboard pages):

Page 1 — Executive Overview:
Showcased ecosystem health and momentum (Active Players, Revenue, Digital Sales Share).

Page 2 — Game Performance:
Highlighted the power of PlayStation exclusives using cinematic visuals and title-based insights.

Page 3 — Subscription & Network Health:
Visualized tier performance, churn reduction, and engagement lift with a PS5-style aesthetic.

Page 4 — Regional & Channel Growth:
Mapped global revenue distribution, revealing Asia-Pacific as the fastest-growing region.

The Outcome

The result is a dashboard that feels as premium as the PlayStation brand itself — analytical precision, wrapped in cinematic design.
A complete story from data to decisions, blending storytelling with measurable business insight.